Art Direction and design for a rebrand of Genuine Health Products.
Top Drawer Creative Inc. went on a rebranding journey with Genuine Health, including a bold repositioning for their 100+ products, new label designs, a new logo and a new tagline, “Genuine Health. Is Possible.” A 12-page insert in Alive magazine was the launch vehicle. The insert allowed us to engage, encourage, inform and inspire readers on every page, featuring our newly created brand Manifesto woven throughout – reinforcing the new positioning in a compelling way.
Agency: Top Drawer Creative Inc.
Note: The work featured here is under copyright protection and ownership of the client.
Note: The work featured here is under copyright protection and ownership of the client.